Jacob is the founder and president of Ranch Systems LLC, an innovative company building wireless equipment and Internet software for the agriculture business, focusing on vineyards. In building Ranch Systems, Jacob taps into generations of farming experience in his family, his own real-life experiences owning a ranch in Mendocino county with wife Kimberly, and a long career in Silicon Valley.

Prior to taking the reins at Ranch Systems, Jacob served for almost 10 years at Oracle Corporation in various roles. Notably, he created and led the development team behind Oracle's wireless portal venture, later created and led the team that delivered the first mainstream wireless application server, and eventually became the company's first CTO (Chief Technology Officer) for mobile, wireless and voice technology. During this period he was also elected Vice Chairman of the Open Mobile Alliance, one of the largest standards organizations in the mobile and wireless industry.

Before Oracle, Jacob was a consultant with McKinsey & Co. helping clients in a variety of industries, including IT and telecommunications. Prior to that, he co-founded and served as CTO of a Danish startup designing industrial PDAs and field force automation software, primarily used in agriculture and forestry. He has also served as a special consultant on technology issues to the Danish Government's Foreign Aid Program (DANIDA), stationed in Ghana and Burkina Faso, West Africa.

Jacob is a guest lecturer for Berkeley's Center for Entrepreneurship and Technology, instructing on Business Models and Emerging Technology.

Jacob has B.S. and M.S. degrees in computer science from University of Copenhagen and an M.B.A. from Harvard Business School.