{"id":7147,"date":"2022-03-29T10:49:09","date_gmt":"2022-03-29T17:49:09","guid":{"rendered":"http:\/\/www.ranchsystems.com\/home\/?p=7147"},"modified":"2022-03-29T10:52:58","modified_gmt":"2022-03-29T17:52:58","slug":"agtech-venture-investing-a-cautionary-tale","status":"publish","type":"post","link":"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/","title":{"rendered":"AgTech Venture Investing: A cautionary tale"},"content":{"rendered":"\n<p><a href=\"https:\/\/www.linkedin.com\/pulse\/agtech-venture-investing-cautionary-tale-jacob-christfort\/\"> For some 20 years I have observed the sub-market of AgTech I would describe as &#8220;Ag Remote Monitoring and Control&#8221; &#8211; viz the concept of using wireless nodes and sensors to remotely monitor growing conditions and controlling irrigation and other equipment&#8230;[LinkedIn] <\/a><\/p>\n\n\n<p><a href=\"https:\/\/www.linkedin.com\/pulse\/future-ag-cloud-which-jacob-christfort\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7143 size-full\" src=\"http:\/\/www.ranchsystems.com\/home\/wp-content\/uploads\/2022\/03\/brokenpart.jpg\" alt=\"\" width=\"600\" height=\"345\" \/><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p> For some 20 years I have observed the sub-market of AgTech I would describe as &#8220;Ag Remote Monitoring and Control&#8221; &#8211; viz the concept of using wireless nodes and sensors to remotely monitor growing conditions and controlling irrigation and other equipment&#8230;[LinkedIn] <\/p>\n","protected":false},"author":3,"featured_media":7143,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"link","meta":{"footnotes":""},"categories":[67],"tags":[],"class_list":["post-7147","post","type-post","status-publish","format-link","has-post-thumbnail","hentry","category-blog","post_format-post-format-link"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>AgTech Venture Investing: A cautionary tale - Ranch Systems<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AgTech Venture Investing: A cautionary tale - Ranch Systems\" \/>\n<meta property=\"og:description\" content=\"For some 20 years I have observed the sub-market of AgTech I would describe as &quot;Ag Remote Monitoring and Control&quot; - viz the concept of using wireless nodes and sensors to remotely monitor growing conditions and controlling irrigation and other equipment...[LinkedIn]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/\" \/>\n<meta property=\"og:site_name\" content=\"Ranch Systems\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ranchsystems\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-03-29T17:49:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-03-29T17:52:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ranchsystems.com\/home\/wp-content\/uploads\/2022\/03\/brokenpart.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"345\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jacob\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jacob\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/\"},\"author\":{\"name\":\"Jacob\",\"@id\":\"https:\/\/www.ranchsystems.com\/home\/#\/schema\/person\/334b48228e9959498ae2e414a51f7e24\"},\"headline\":\"AgTech Venture Investing: A cautionary tale\",\"datePublished\":\"2022-03-29T17:49:09+00:00\",\"dateModified\":\"2022-03-29T17:52:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/\"},\"wordCount\":47,\"publisher\":{\"@id\":\"https:\/\/www.ranchsystems.com\/home\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.ranchsystems.com\/home\/wp-content\/uploads\/2022\/03\/brokenpart.jpg\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/\",\"url\":\"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/\",\"name\":\"AgTech Venture Investing: A cautionary tale - Ranch Systems\",\"isPartOf\":{\"@id\":\"https:\/\/www.ranchsystems.com\/home\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.ranchsystems.com\/home\/wp-content\/uploads\/2022\/03\/brokenpart.jpg\",\"datePublished\":\"2022-03-29T17:49:09+00:00\",\"dateModified\":\"2022-03-29T17:52:58+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/#primaryimage\",\"url\":\"https:\/\/www.ranchsystems.com\/home\/wp-content\/uploads\/2022\/03\/brokenpart.jpg\",\"contentUrl\":\"https:\/\/www.ranchsystems.com\/home\/wp-content\/uploads\/2022\/03\/brokenpart.jpg\",\"width\":600,\"height\":345},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.ranchsystems.com\/home\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"AgTech Venture Investing: A cautionary tale\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.ranchsystems.com\/home\/#website\",\"url\":\"https:\/\/www.ranchsystems.com\/home\/\",\"name\":\"Ranch Systems\",\"description\":\"Monitoring &amp; Control Solutions\",\"publisher\":{\"@id\":\"https:\/\/www.ranchsystems.com\/home\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.ranchsystems.com\/home\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.ranchsystems.com\/home\/#organization\",\"name\":\"Ranch Systems, LLC\",\"url\":\"https:\/\/www.ranchsystems.com\/home\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.ranchsystems.com\/home\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/wp.ranchsystems.com\/home\/wp-content\/uploads\/2018\/04\/RS-Logo-Web-2x.jpg\",\"contentUrl\":\"https:\/\/wp.ranchsystems.com\/home\/wp-content\/uploads\/2018\/04\/RS-Logo-Web-2x.jpg\",\"width\":1830,\"height\":688,\"caption\":\"Ranch Systems, LLC\"},\"image\":{\"@id\":\"https:\/\/www.ranchsystems.com\/home\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/ranchsystems\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.ranchsystems.com\/home\/#\/schema\/person\/334b48228e9959498ae2e414a51f7e24\",\"name\":\"Jacob\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.ranchsystems.com\/home\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/fc2e845029a0fdbe7de3a629ee0630ef64ba38cbd9a435fe5e99ccb29c550971?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/fc2e845029a0fdbe7de3a629ee0630ef64ba38cbd9a435fe5e99ccb29c550971?s=96&d=mm&r=g\",\"caption\":\"Jacob\"},\"description\":\"Founder and President of Ranch Systems\",\"url\":\"https:\/\/www.ranchsystems.com\/home\/author\/jacob\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"AgTech Venture Investing: A cautionary tale - Ranch Systems","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/","og_locale":"en_US","og_type":"article","og_title":"AgTech Venture Investing: A cautionary tale - Ranch Systems","og_description":"For some 20 years I have observed the sub-market of AgTech I would describe as \"Ag Remote Monitoring and Control\" - viz the concept of using wireless nodes and sensors to remotely monitor growing conditions and controlling irrigation and other equipment...[LinkedIn]","og_url":"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/","og_site_name":"Ranch Systems","article_publisher":"https:\/\/www.facebook.com\/ranchsystems\/","article_published_time":"2022-03-29T17:49:09+00:00","article_modified_time":"2022-03-29T17:52:58+00:00","og_image":[{"width":600,"height":345,"url":"https:\/\/www.ranchsystems.com\/home\/wp-content\/uploads\/2022\/03\/brokenpart.jpg","type":"image\/jpeg"}],"author":"Jacob","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Jacob"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/#article","isPartOf":{"@id":"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/"},"author":{"name":"Jacob","@id":"https:\/\/www.ranchsystems.com\/home\/#\/schema\/person\/334b48228e9959498ae2e414a51f7e24"},"headline":"AgTech Venture Investing: A cautionary tale","datePublished":"2022-03-29T17:49:09+00:00","dateModified":"2022-03-29T17:52:58+00:00","mainEntityOfPage":{"@id":"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/"},"wordCount":47,"publisher":{"@id":"https:\/\/www.ranchsystems.com\/home\/#organization"},"image":{"@id":"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ranchsystems.com\/home\/wp-content\/uploads\/2022\/03\/brokenpart.jpg","articleSection":["Blog"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/","url":"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/","name":"AgTech Venture Investing: A cautionary tale - Ranch Systems","isPartOf":{"@id":"https:\/\/www.ranchsystems.com\/home\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/#primaryimage"},"image":{"@id":"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/#primaryimage"},"thumbnailUrl":"https:\/\/www.ranchsystems.com\/home\/wp-content\/uploads\/2022\/03\/brokenpart.jpg","datePublished":"2022-03-29T17:49:09+00:00","dateModified":"2022-03-29T17:52:58+00:00","breadcrumb":{"@id":"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/#primaryimage","url":"https:\/\/www.ranchsystems.com\/home\/wp-content\/uploads\/2022\/03\/brokenpart.jpg","contentUrl":"https:\/\/www.ranchsystems.com\/home\/wp-content\/uploads\/2022\/03\/brokenpart.jpg","width":600,"height":345},{"@type":"BreadcrumbList","@id":"https:\/\/www.ranchsystems.com\/home\/agtech-venture-investing-a-cautionary-tale\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.ranchsystems.com\/home\/"},{"@type":"ListItem","position":2,"name":"AgTech Venture Investing: A cautionary tale"}]},{"@type":"WebSite","@id":"https:\/\/www.ranchsystems.com\/home\/#website","url":"https:\/\/www.ranchsystems.com\/home\/","name":"Ranch Systems","description":"Monitoring &amp; Control Solutions","publisher":{"@id":"https:\/\/www.ranchsystems.com\/home\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ranchsystems.com\/home\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.ranchsystems.com\/home\/#organization","name":"Ranch Systems, LLC","url":"https:\/\/www.ranchsystems.com\/home\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ranchsystems.com\/home\/#\/schema\/logo\/image\/","url":"https:\/\/wp.ranchsystems.com\/home\/wp-content\/uploads\/2018\/04\/RS-Logo-Web-2x.jpg","contentUrl":"https:\/\/wp.ranchsystems.com\/home\/wp-content\/uploads\/2018\/04\/RS-Logo-Web-2x.jpg","width":1830,"height":688,"caption":"Ranch Systems, LLC"},"image":{"@id":"https:\/\/www.ranchsystems.com\/home\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ranchsystems\/"]},{"@type":"Person","@id":"https:\/\/www.ranchsystems.com\/home\/#\/schema\/person\/334b48228e9959498ae2e414a51f7e24","name":"Jacob","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ranchsystems.com\/home\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/fc2e845029a0fdbe7de3a629ee0630ef64ba38cbd9a435fe5e99ccb29c550971?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/fc2e845029a0fdbe7de3a629ee0630ef64ba38cbd9a435fe5e99ccb29c550971?s=96&d=mm&r=g","caption":"Jacob"},"description":"Founder and President of Ranch Systems","url":"https:\/\/www.ranchsystems.com\/home\/author\/jacob\/"}]}},"_links":{"self":[{"href":"https:\/\/www.ranchsystems.com\/home\/wp-json\/wp\/v2\/posts\/7147","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ranchsystems.com\/home\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ranchsystems.com\/home\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ranchsystems.com\/home\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ranchsystems.com\/home\/wp-json\/wp\/v2\/comments?post=7147"}],"version-history":[{"count":3,"href":"https:\/\/www.ranchsystems.com\/home\/wp-json\/wp\/v2\/posts\/7147\/revisions"}],"predecessor-version":[{"id":7152,"href":"https:\/\/www.ranchsystems.com\/home\/wp-json\/wp\/v2\/posts\/7147\/revisions\/7152"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ranchsystems.com\/home\/wp-json\/wp\/v2\/media\/7143"}],"wp:attachment":[{"href":"https:\/\/www.ranchsystems.com\/home\/wp-json\/wp\/v2\/media?parent=7147"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ranchsystems.com\/home\/wp-json\/wp\/v2\/categories?post=7147"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ranchsystems.com\/home\/wp-json\/wp\/v2\/tags?post=7147"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}